Autodesk 3ds Max 2013 released a patch to enable Revit 2013 to 3ds Max 2013 RPC Content support. The patch does require the user to install some updates. To enable interoperability, please follow the following steps:
1) Download the FBX Plug-in Update.
2) Download the 3ds Max 2013 product update.
Original Link: http://usa.autodesk.com/adsk/servlet/ps/dl/index?siteID=123112&id=2334435&linkID=9241178
Once both updates have been applied, simply Export from Revit as an FBX file and then Import into 3ds Max and all RPCs included should be present and render correctly.